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People Of Pujo

Durga Pujo is a People’s carnival and having said so, it is about the spirit of millions of people who give this festival a carnival status. The grandeur and glory of this festival is a larger than life experience. During the festivity days, the entire City of Joy becomes an exhibition of creative excellence beyond imagination. But amongst all the fun and frenzy, what we tend to miss out or forget is that, this splendor and magnificence is backed by relentless efforts and contributions of People who come from different walks of life and make Pujo even more special for all of us

From the man who helps us drive around in his taxi at midnight to visit the pujo-pandals to the Traffic Sergeant who keeps the traffic flowing through the busy city roads, a food stall owner who is up and running all through the night to keep up with our hunger pangs every now and then and a flower seller who waits throughout the year to adorn Durga Ma with his bouquets and garlands, unmentioned as they are, Durga Pujo is unfathomable without all of them.

Thus began the journey of Asian Paints Sharad Shamman with #PeopleOfPujo. It is a tribute from Asian Paints Sharad Shamman to the People of Kolkata & beyond, for whom Pujo is just not another festival, it is a significant part of their lives, a large part actually!

#PeopleOfPujo is a series of micro-tales, spinning around the lives of all these city dwellers including the ones who hail from Kolkata but professions took them out of the city, leaving behind their heart & soul with the City of Joy. It narrates the stories of all these unsung heroes which we rarely come across. Without the collective efforts of all these individual tales, the grandeur of Durga Puja would have been lost somewhere.

Sridhar Das - Magician of Lights

For over five decades, he has been a rage amongst the Pujo organizers with his novel spectacles of lighting decorations to attract lakhs of people to the pandals. He is Sridhar Das, the pioneer of illuminations in Pujo. know more

Arpan Sardar - Budding Artisan

Arpan Sardar of Das Para, Budge Budge, never had any formal training on art but from a tender age he had an instinctive aptitude towards the finer nuances of art & craft. Every year post monsoon while coming back from his school, he spent hours at his grandfather's studio watching him make Durga idols. know more

Putul Maity - Pujo Organiser

The story of Putul Maity is similar to any other Pujo organiser in the city, yet so very different. At a tender age of eight, she was brought to Asha Bhavan Centre, Uluberia, a home for the special children spearheaded by Padma Bhushan Dominique Lapiere. Putul is a victim of quadriparesis and is wheel chair bound with 95% physical disability. know more

Nitaidas Mukherjee - a good samaritan

Nitaidas, a co-founder of a social welfare organization called HIVE India, along with his team, runs a 24X7 emergency response unit that relentlessly works through the year, rescuing and reuniting the lost with their families. He heads another unit of trained volunteers to support Police, Fire Brigade & Disaster Management deptt of Govt. know more

Panchugopal Kar - The 'Daak' Artist

The gorgeous decoration worn by the deity in the traditional Pujo pandals & Baadir Pujo are mostly done by either Sholar Saaj or Daaker Saaj. While Katwa in Burdwan district is the den for Shola works, Krishnanagar is carrying the legacy of Daaker Saaj industry for almost over centuries now. Since the beaten silver foil used to come from Germany those days by post or daak, the décor came to be named after it. know more

Biren Kalindi - Master of Chau

Good triumphs over evil - that’s the essence of Durga Puja. But, have you ever witnessed this spirit come alive in front of your eyes? Biren Kalindi and his Chau dance troupe have been offering such soul-stirring experience across the nation & even beyond for last two decades. know more